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  • Felipe Souza

Content Marketing: Quantity vs Quality

For #marketing and #creatingcontent these days, #quantity is also #quality! The number of times I saw all the #socialmedia#content created by me, and my team being posted in it and becoming in the ocean of emptiness is uncountable, even with great and #creativecontentcreation.


Strangely, I was only having a few likes and shares on #Facebook and #Instagram, even with having a page liked by thousands of people. Yes, guys, there is one thing called an #algorithm that runs behind the scenes of each #post that it's created, and it can change according to each #socialplatforms interests along the time.

That's why #quantity matters, and there is one thing called #contextualadvertising and #contextualtargeting that matters even more, which represents the #marketinglanguage that each social media speaks along with its #format and target audience #behavior that your #brand wants to reach.


Therefore, it's imperative to be present in all the #socialmedia with your #brand, #product, #consistently and adapting the content created by you to each social media #format, with a #powerfulmessage and well #designed#produced, there is plenty of opportunities for you to know how to #read your #audience and engage with them.


#contentmarketing#influencermarketing#socialmediamarketing#marketing



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